Combining sustainable development, waste recycling and professional integration of the most disadvantaged is now a done deal.
In 2016, the AlIkram-Fondation Valyans association launched its KOUN project, an innovative waste recycling and recovery program, allowing economic opportunities to be created through the creation of the KOUN brand, thus bringing together 3 product ranges: design interior, stationery & games and fashion accessories for women, men and children.
Behind Koun there is much more than a brand. Koun , in Arabic literally translates to “be!” ” :
Koun is an invitation to be yourself, to be original, to be unique… as are each of her creations.